master the elements

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Master The Elements, Then Run In Fear
This ad has been plastered all over the city for the past month and something about it unnerves me. Amy thought the expression in her eyes didn't match her smile. Maybe it's the almost evil, Joker-like grin peeking through the snow. It could be she has snuck up to a car windshield, trying to scare the crap out of the driver before she swings the axe behind her back.

Or maybe she's just happy that the Head and Shoulders is working and she's pushing away snowflakes, not a mound of dandruff.

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Self-promotion department: A look at the King Edward Hotel in 1934, over at Torontoist.

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