off the grid: retro t.o. the first indy
This installment of my "Retro T.O." column for The Grid was originally published on July 10, 2012. Toronto Star , May 8, 1986 “The most expensive beer commercial in Canadian history unfolds this weekend on the grounds of Toronto’s Exhibition Place,” observed the Globe and Mail’ s Stephen Brunt on the eve of the first Molson Indy a quarter of a century ago. At stake for the brewer were $50 million worth of insurance and the wrath of Parkdale residents petrified that their neighbourhood would be left in shambles. As back as the late 1960s, several attempts were made to bring a major auto race to central Toronto. Efforts in the late 1970s to hold races at Exhibition Place met fierce opposition from a Parkdale-centric citizens group known as the Anti-Grand Prix Coalition (AGPC) and city councillors like John Sewell (“it’s a stupid idea”). The AGPC reformed in the spring of 1985 when a proposal from Molson to run a CART Indy-car race gained momentum. As AGPC chair Susan S...