vintage saturday review ad of the day
(Click on ad for larger version) Intellectual Digest sounds as if it was attempting to be the brainier version of Reader's Digest , or skim the alternative press much like Utne Reader did later on. The highfalutin' name likely did little to bolster sales outside of intellectuals/wannabes. Based on the issue dates that pop up in a Google search, this ad may have been a last attempt to attract readers—I'm guessing that the publication ran from 1970 to 1972. The Toronto Reference Library has a few reels in their periodical microfilm cabinets that may prove a research distraction someday. Source: Saturday Review , May 27, 1972 - JB