It's been awhile since we looked in on the Warehouse's large supply of 1970s CBC advertisements. Today's selection highlights the network's commitment to all forms of sporting activity, from hockey to...well...we assume the model in the middle represents swimsuit competitions. The Montreal Expos don't appear to have been on the Mothership's radar at this point.
As for the Montreal Canadiens, 1970/71 saw the arrival of goalie Ken Dryden near the end of the season. Dryden won all six regular games he appeared in and led the Habs, who had missed the playoffs the previous season, to a Stanley Cup victory over the Chicago Black Hawks. The goalie in the ad could have stood in for Rogie Vachon or Phil Myre, neither of whom saw any playoff action due to Dryden's Conn Smythe Trophy-winning play.