Posts

Showing posts with the label loblaws

if you knew sayvette a little better, you'd like it a lot more: bonus features

Image
Before reading this post, check out the related installment of Historicist . The first full-page ad to announce the arrival of Sayvette at Thorncliffe Market Place (now East York Town Centre), from the August 30, 1961 edition of the Toronto Star . When the store was built, it was determined that all of the space in the basement would not be required by Sayvette. The unnecessary space was converted to a bowling alley, which still operates underneath the present-day Zellers store (and has been seen a few times on this site...). A typical example of the chain's advertising from the mid-70s ( Toronto Star , April 9, 1974), after a new logo and slogan were introduced. Loblaws introduced its current logo and font in 1973, with its divisions following suit over the next year. The Windsor location had a short run, operating from the opening of Tecumseh Mall in 1973 until it was included in the chain's second round of closures in 1975. The location was a Zellers during my ch...

gourmet's gallery: president's choice diet pomegranate sparkling soda

Image
One of the latest crazes in the drink aisle is pomegranate. Previously known as either an ingredient in Persian dishes or that funny red fruit that's neat to pluck the seeds out of, many companies have jumped on the bandwagon to promote its antioxidant levels. I'm waiting for the inevitable Larry King pomegranate AM radio ad. Loblaws has jumped into the fray with half-a-dozen pomegranate-based or related products, including today's test subject. Aside: Loblaws' attempts to compete with Wal-Mart have turned me off. I used to like their grocery chains the best, but now...meh. Business papers have reported on Loblaws' struggles with their supply chain, as the company has moved too quickly into building Real Canadian Superstores. These problems are glaring whenever you walk into their stores: half-empty shelves, items in permanent disarray, specials not in stock, etc. The household items I have tried lack quality (storage containers with lids that won't stay on...