bonus features: how one ontario newspaper tried to scare drivers sober
This post offers supplementary material for an article I recently wrote for TVO , which you should read before diving into this post. Here's a sampling of the ads that were discussed in the piece. Note the rise and fall of the ghoulishness factor, especially among the Christmas-centric ads. Click on the images for larger versions. Barrie Examiner, December 31, 1959. Barrie Examiner, December 24, 1960. Barrie Examiner, December 30, 1960. Barrie Examiner, December 23, 1961 . Barrie Examiner, December 30, 1961 . Barrie Examiner, December 31, 1962 . Barrie Examiner, December 30, 1963 . Barrie Examiner, December 24, 1964. Barrie Examiner, December 24, 1965. Barrie Examiner, December 31, 1966. The Weekly, December 20, 1967. I tried to find similarly ghoulish ads in other Ontario newspapers, and discovered this safety campaign from Toronto Township (present-day Mississauga) which ran during the mid-t